Forbes has compiled a list of 30 Under 30 retail and e-commerce nominees. One of the nominees includes Emily Weiss, 29, who was a former fashion assistant at Vogue. She recognized that the market was missing accessible, affordable products that felt luxurious. In 2010 she started her beauty website, Into The Gloss. In her four years of growing her website, she has learned what products influencers used and discovered what gaps needed filling. After raising $2 million in venture capital finding in 2013 to grow her team, Weiss began to develop a line of must-have beauty products. She hired talent from Google, and MAC cosmetics.In October, Weiss and her team launched Glossier, which is sold on its own e-commerce platform. With the success of the launch, the company continues to grow and is focused on a collection of new products.